In the early days my REAL wall remained empty of pieces from other people for a long time. I knew that I could get people to send things in, as I knew that a wall with post on it would look awesome, but just wasn’t sure how to go about getting that post.
The idea here was to create a piece that conveyed the potential that I felt that my REAL wall had in the early days. I knew that the idea of sticking posts on walls was a great idea (heck it worked for Facebook!), so even though the wall wasn’t getting any post I still soldiered on.
To convey the feeling, I created a blank wall by using a glossy piece of laminated wood salvaged from my next door neighbour’s garden. I sawed this so that it was a nice size to hold and cleaned it up a little, before taping the edges with parcel tape.
The blankness of the wall and the invitation to write on it, complete with pens is designed to simulate and stimulate that creative urge I felt and still feel to fill that blank canvas with stuff!
On a related note, the REAL wall was too big to fit in an envelope, so I had to create my own, using a large bubble wrap envelope from the neighbours house again. The Real network has provided me with a number of envelopes, which have the FREEPOST address printed on them. However, I wasn’t too sure if you could just write “Freepost [code] etc etc" on any envelope and have the same effect. It should go for free right?
So, I went with the written version to the Post Office, with a cunningly drawn-on 1st class symbol, in the hope that my neat plan would get by the Post Office counter managers eyes. On asking, the postmaster did say that it was ok to post this large, heavy block of wood freepost without a stamp. He took the package and sent it.
As of 2 days later (when I'm writing this) the package doesn't seem to have arrived, whereas all the stuff sent in the official envelopes have got through. We'll see what happens and I'll keep you posted right here on the blog
[UPDATE - The package has arrived!
— We Love Real (@WeLoveReal) July 6, 2012